Top 5 Social Apps in Finland Q1 2022: Performance Insights

In the first quarter of 2022, the top 5 social apps in Finland showed varying trends in terms of downloads, revenue, and active users. Here's a detailed look at their performance based on Sensor Tower data.

TikTok saw strong weekly revenue growth, peaking at approximately $78K in the last week of January. Downloads fluctuated throughout the quarter, with a high of about 14.8K in the week of February 21. Active users remained relatively stable, ranging from 848K to 911K, peaking in the week of February 21.

Facebook maintained consistent weekly revenue, with a peak of around $1.5K in the first week of January. Downloads varied, reaching a low of 4.9K in early March and a high of 7.1K at the end of December. Active users hovered around 2.3M, showing minor fluctuations throughout the quarter.

Reddit experienced modest weekly revenue, with peaks and troughs, the highest being $245 in late December and mid-February. Downloads spiked to 7.3K in the last week of February. Active users increased steadily, starting at 207K and reaching 243K by the end of March.

Instagram generated modest weekly revenue, peaking at $128 in mid-January. Downloads showed a stable trend, with a slight peak of 10.1K in late December. Active users remained consistently high, fluctuating slightly around the 1.3M mark.

X had modest revenue, with a notable peak of $109 in early February. Downloads saw significant spikes, particularly in the last week of February with 11.8K. Active users remained steady, peaking at 368K in the last week of February.

For more detailed insights and data, visit Sensor Tower.